Responsible Approach to the Environment
Michal Natural Soap, an Israeli family-owned brand, offers a wide range of hand-made skincare cosmetics from the Galilei mountains. For the introduction of its new product line the company went for a cooperation with the tube manufacturer LAGEEN TUBES from Israel. Together, they created a tube that reflects their core value of the natural product beautifully packed in an eco-friendly tube. For this purpose, LAGEEN’s fully recyclable PE tube was chosen consisting of 50% renewable sugarcane PE and 50% PCR material. Driven by their responsible approach to the environment, Michal Natural Soap created an eco-friendly design with a corresponding appeal which was perfectly realized thanks to LAGEEN’s expertise. With its unique technology of Direct to Shape Digital Printing, LAGEEN produced tailored tubes for the total range with clear texts, photorealistic high-resolution images as well as smooth and silky overall appearance, while allowing major sustainability enhancements and reducing the environmental footprint across every aspect of production.