Sustainable and high-quality packaging for premium natural cosmetics
The tube “Ulé – Le Make Off” by Shiseido is a great example of how sustainable packaging and an attractive look can be implemented within one product. The cosmetic itself consists of 98% ingredients of natural origin. Alongside convincing natural ingredients, beauty products often win with their appealing looks on the shelf. The tube´s appearance in light, flattering green and fine lettering underlines those natural ingredients, as well as the soothing feeling which the make-up remover leaves on the skin. At the same time, it is essential to use a packaging as sustainable as possible. This has been realised with the tube for Shiseido´s gentle balmy makeup remover: The largely recyclable tube manufactured by LINHARDT contains 100% post-consumer recycled aluminium, the cap is made of 100% post-consumer recycled plastic.